Eldritch Incense Burners
With our own creative freedom we decided on a product line that features characters from Lovecraft's Mythos. Famous writer H.P. Lovecraft, who's work focused on the dark, antient and alien has most of his work in the public domain. What we were making was also influenced by Japanese pop culture and vinyl dolls or Pop figurines. The design product style and aesthetics were pulp horror but twisted into cute, "chibi" mascot characters.
With our own creative freedom we decided on a product line that features characters from Lovecraft's Mythos. Famous writer H.P. Lovecraft, who's work focused on the dark, antient and alien has most of his work in the public domain. What we were making was also influenced by Japanese pop culture and vinyl dolls or Pop figurines. The design product style and aesthetics were pulp horror but twisted into cute, "chibi" mascot characters.
As part of the project created a the idea of a time-traveling trade company originally from the 1930 but ended up in modern times to bring the population our trade goods. We presented our selves as this mystical trade Company with the long-term goal of releasing cute and comic-styled eldritch products based after Lovecraft's mythos. For the logo we end up using my compass and one eyed creature mix. The brand consists mystical purples and blues with the “Esports” and comic stylized elements along with clouds and stars to reflex on our eldritch products. This same mystical, comic style I created continued on the packaging and end up being fully embraced by our group. Layout, typography, colors, keeps consistent with those clouds and stars with that bit of mystical “pop” look.
Position in Company
Concept, Design, Branding, Illustration, Packaging, Organization, Final Presentation
Concept, Design, Branding, Illustration, Packaging, Organization, Final Presentation
Product Name
Netherlings Incense Burners
What are the Netherlings
A line up of “cute” eldritch monster incense burners that fall into the growing popularity of designer toys; taking niche properties and interests and dressing them up in appealing, stylish packages.
Netherlings Incense Burners
What are the Netherlings
A line up of “cute” eldritch monster incense burners that fall into the growing popularity of designer toys; taking niche properties and interests and dressing them up in appealing, stylish packages.
Who are the Netherlings for
The product is for those who self identify as Lovecraft fans, geeks/nerds, incense users, novelty fans, design fans, or occult fans.
The product is for those who self identify as Lovecraft fans, geeks/nerds, incense users, novelty fans, design fans, or occult fans.
Company Mission Statement
Our product is dedicated to distracting you from the unending torpidity of your life by providing you an escape with our assortment of cosmic wonders.
Our product is dedicated to distracting you from the unending torpidity of your life by providing you an escape with our assortment of cosmic wonders.
Company History
Officially formed in 1923 to provide new, exciting and exotic wares to the masses, Netherling Trade Company found itself lost in the portal to the Leng Plateau and transported to the far off year of 2019. Not to be deterred by this horrifying leap into the future, we have decided to pick up where we left off and offer our fine collection of wares from worlds beyond.
Officially formed in 1923 to provide new, exciting and exotic wares to the masses, Netherling Trade Company found itself lost in the portal to the Leng Plateau and transported to the far off year of 2019. Not to be deterred by this horrifying leap into the future, we have decided to pick up where we left off and offer our fine collection of wares from worlds beyond.
